On-Demand Zones


Book your ride anytime through the TransLoc mobile app or online portal! See below for information on mobile and online booking.

Ready! by MATA is a convenient curb-to-curb transit option. Similar to private ride-hailing services like Uber® or Lyft®Ready! will pick you up and drop you off at any location within the zones indicated below. No advanced reservation is required. 



Ready! is available in three service areas. Click the links below to view a map of each service zone. 

Zone 1*: Southwest Memphis- Boxtown/Westwood/Whitehaven

Zone 2Northaven/Frayser

Zone 3: Cordova

*Please note that Ready! is available to drop off passengers at the Airways Transit Center. At this time, the service is not providing pick up from the Transit Centers. 

Ready to Get Started?

  • Make sure your pick-up and drop-off locations are within the service area. 
  • Book a ride by installing the TransLoc mobile app and creating an account. Rides can also be booked online through a desktop device. See below for mobile and online booking instructions. 

You can also book with an agent by calling 901.322.0466. The reservation line is available Monday through Saturday, 6 a.m. – 6:30 p.m. A dispatch agent will be available until 7 p.m. Reservations for Monday service must be made before 6:30 p.m. on Saturday. 

Note: When booking through the reservation line, a representative will inform you of your expected pick-up time.

  • Please be ready at your pick-up location at least 15 minutes before your scheduled pick-up time. Trip reservations are granted on a first-come, first-served basis.


  1. Install the TransLoc mobile app on your smart device and search for on-demand services. 
  2. You will be prompted to create an account after booking for the first time. 



To learn more about mobile booking, click here.


Click here to create an account and book online through a desktop device. To learn more about online booking, click here.


For a limited time, this service is available at no cost. Following the introductory period, payments can be made online, in the GO901 Mobile app, or with cash onboard Ready! vehicles.


Monday through Saturday, 6 a.m. - 7 p.m. (Booking closes at 6:30 p.m.)

During MATA observed holidays, service hours are 7 a.m. - 7 p.m. with the final booking at 6:30 p.m. A list of the holidays is available on the Rider's Guide page.


How much does this service cost?

Ready! is available at no cost for a limited time. Following the introductory period, fares will be the same as MATA’s fixed-route bus service. For full fare information please click here.

How do I pay?

Following the introductory period, rides can be paid for with cash onboard Ready! vehicles. MATA will soon offer online payments and scheduling through the GO901 Mobile app and go901transit.com.

How long will it take for my ride to arrive?

The goal is to pick you up within 20 minutes.  Depending on usage and time of day, such as during the peak hours of 6 a.m. to 9 a.m. and 3 p.m. to 6 p.m., the pick-up time will vary based on demand and vehicles available.

How do I check the status of my ride?

When booking through the reservation line, a representative will inform you of your expected pick-up time. If using the mobile app and desktop booking systems, you can track your ride online and receive notifications.

How are rides scheduled?

Please note, pick-ups and drop-offs will take place in the most efficient order geographically. Drivers may combine individual trips to create shared rides. Other passengers' destinations may not be directly in line with yours, so your patience is requested as the driver attempts to serve all destinations in a logical manner.

When do I meet my ride?

Please be ready to meet your driver at least 15 minutes before your scheduled pick-up time.

Can I change my pick-up time?

If you need to adjust your pick-up time, please immediately call 901.322.0466.

Will I be sharing a ride?

Yes, our vans can accommodate up to 8 passengers.

How do I return home?

If you need a ride home and are in the service area, book a return trip through the app, online portal or call 901.322.0466. If you are outside the service area, you may take a fixed route bus to the Ready! service area and schedule a pick-up from there.

How is this service different from MATAplus?

Ready! does not require reservations or certification of eligibility. Rides can be booked at any time during operational hours if you are traveling within the service area. Ready! vehicles can accommodate persons with disabilities.

Reservations and recurring trips-

Rides may be booked when needed (on demand) or one to three days in advance. Recurring trips, such as every Tuesday at 2 p.m., may be scheduled as a subscription trip if the desired time slot is available. Trip reservations are granted on a first-come, first-served basis.

Did community engagement take place to determine community needs?

MATA conducted several community meetings during the project planning phase. Community meetings were held at the following locations:

  • Charles Powell Community Center, November 14, 2018
  • Mt. Vernon Baptist Church, July 25, 2019
  • Mitchell Community Center, August 22, 2019
  • Mt. Pisgah MB Church, April 24, 2021
  • Abundant Grace Fellowship Church, May 22, 2021
  • Mt. Vernon Baptist Church, June 5, 2021

How is this program funded?

Ready! is a pilot program funded in part by the Federal Transit Administration. MATA announced in June 2018 that it was awarded Integrated Mobility Innovation assistance to develop an on-demand transit program, making Memphis one of six cities chosen from a pool of 28 proposals.

How long is the pilot program?

While the service is a one-year pilot program, it is also part of the Transit Vision which is included in the Memphis 3.0 plan. The plan has been formally adopted by the Land Use Control Board and signed as an executive order by Mayor Jim Strickland. For more information on the Transit Vision, please click here.